I’m happy to report that my new eBook is finished! The book is being reviewed before publication, which is scheduled for the second week of May. The title is How to Create Websites for Smartphones, Tablets, Laptops and more, and it will be available on the Amazon Kindle.
Below is the introduction to the book. My intent is to share my knowledge with my community of fellow communicators, up-and-coming communicators and others who are communicating messages via the web. I hope that everyone finds a valuable tip that can aid them greatly in accomplishing their goals.
During the week of June 23, I will be a featured speaker at the International Association of Business Communicators World Conference in New York. My session will focus on my experiences in leading a team of website developers in creating websites and applications for the iPhone, iPad and large touch screens. If you’re planning to attend the conference, I look forward to seeing you, and please enjoy this sneak preview of my new eBook.
Introduction to How to Create Websites for Smartphones, Tablets, Laptops and more …
This eBook contains my years of experience in applying the fundamental skills of writing and layout design to create websites for Smartphones, tablets, laptops, desktop computers and large plasma screens with touch-enabled capabilities.
As a professional communicator for 20 years, I’ve transitioned into various roles within my field of study many times over since I began my first job. I started in this industry as a print journalist and writer.
In college, I quickly learned how to incorporate computers into writing, editing and even laying out the weekly publication for which I worked as a student at Southern University and A&M College in Baton Rouge, Louisiana. My experiences as a writer, and eventually editor-in-chief of the publication, exposed me to the nimbleness required to adapt to an ever-changing field that was being heavily impacted by computer technology. And, when I entered graduate school at Washington State University in 1992, even more advancements were taking shape through the use of the internet.
By the time I entered the real world of work in 1993 as a journalist, many of the nation’s top newspapers were using the same layout and design software that we used as college students. And, in a mere five years following, digital photography further impacted our industry, and we were still very unaware just how far the digital innovation would take our careers.
As I entered the field of nonprofit and corporate communications, for which my skills were transferable, the internet was slowly gaining momentum as a new tool for doing business. One of the first major projects I undertook in 1998, as a Business Development Coordinator, was to create the company’s website. I instinctively used my layout and design skills from the newspaper industry to create a professional website that provided an impressive view of the company’s qualifications and portfolio of work. The web was just beginning and little did we know that it would transform from just an online marketing brochure to a center of expertise for news, consumer products, videos, live chats, social media and so much more.
In 2002, when I accepted a position in communications for a major corporation, I had no idea that I would be as involved with the design, layout, content creation, maintenance and overall strategic direction of so many corporate websites. My career quickly blossomed from writing and creating marketing materials to developing strategic goals and communications campaigns for a large global website.
Today, my career has transformed once again, and I am the Supervisor of my company’s website design team where we are creating websites for laptops, desktops, Smartphones, tablets and large plasma screens with touch-enabled capabilities. And, who knows what lies ahead in my career transformation as it continues to be impacted by the ever-changing pace of technology.
Chapter One: Content Creation
Keep it simple
In the information age that we now live in, content is king. And, as content creators respond to the ever-changing world of how content is accessed, it is important that we remember …